Company News, New Products

Wavy Debuts Male Grooming Curl Crème

Haircare is the result of a year-long collaboration between Wavy and Pelham Healthcare & Laboratories.

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By: Lianna Albrizio

Associate Editor

Brothers Eyal and Ariel Booker have launched their new haircare brand, Wavy, designed to put a different spin on the men's haircare market and initially cater to the growing community of wavy and curly haired men.    Wavy's debut product, the Everyday Curl Crème, is a premium and functional offering that works with all hair types, paving the way for what the brand calls a new era of men's grooming.   Eyal, a model, TV personality and influencer with over 1 million ...

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